TOPAWARDS ASIA

Helen Sac topjudge>August

TOPAWARDS ASIA
Helen Sac topjudge>August

Head of Mindset & Content Asia Pacific, WGSN

Responsible for Content and Consultancy in Asia Pacific For WGSN, the leading global trend forecasting agency, Helen balances creativity and commercial relevance with a strong emphasis on product development, colour, print and pattern, developing bespoke consulting projects that define how trends impact brands and consumers. 

She contributes creative direction for fast-fashion high-street multiples globally and has added insight to the design and research process of major international brands and retailers, including; VF Corp, Samsung, Meters/Bonwe, Shiseido & Disney.  

Previously, Helen led the Prints & Graphics division at NYC based Trend forecasting company Stylesight building accurate forecasts and real-time trend analysis providing a comprehensive global reportage.

Currently based in Hong Kong, she has worked with leading fashion brands in the UK, Paris and Australia.