Outstanding in Creativity | Beauty & Cosmetics
"cotte is a skin care series by sake maker Hakkaisan. “cotte” is a Niigata dialect which means “amazing”, where the name was from.
This skin care series is extracted from the carefully brewed sake in the rich natured snow region, Uonuma, blended with the flowing water from the mountain which has absorbed all the natural materials.
The logo of cotte is a drawing of Hakkaisan and with the water flowing from there, which also expresses the message of “a gift from the nature”. Posters and other visuals have been produced imposing on clarity of the skin brought by the product as if snow in winter."
Client: HAKKAISAN BREWERY
Design Company: Palette Design
Art Director: Chiaki Aizawa
Designer: Natsuko Fukuhara