umami nuts

umami nuts

Client: umami nuts
Design Company: Tamotsu Yagi Design　
Country: Japan

The design was developed by highlighting the natural materials and limiting the color palette, ensuring it looks appealing in-store while not straying too far from the familiar image of traditional bean snacks when used as a gift.

To help the product feel more approachable and blend naturally into everyday life, the outer packaging uses kraft paper, printed in colors that harmonize well with the material.

The aluminum can makes use of its raw material quality, finished in a simple way so it can be easily reused even after consumption.

Products:
・Amami (Sweet) Pistachio, Cashew nuts, Almond, Brown sugar
・Kokumi (Bold) Macadamia nuts, Porcini
・Sanmi (Sour) Almond, Lemon, Soy sauce