Gigitt Vegetables Chips

Gigitt Vegetables Chips

Client: PT. Java Nusantara / Gigitt / Brunei & Indonesia
Design Company: Widarto Impact
Creative Direction: Eko Widarto
Art Direction: Renjana Qudsi Mawlana Wirabhumi
Design: Galuh Aksarahina Ardhana Reswari, Jalu Linuwih Muhamma
Country: Indonesia

Gigitt is a new snack brand from Brunei Darussalam. As a start-up, Gigitt wants to look different from other snacks. This is important because with this difference the Gigitt brand will be more visible.

Made from vegetables and of course HALAL, we want to show Gigitt more cheerful, fun and vibrant. We deliberately do not display photos of vegetables, because this is too commonly used by snack packaging. We replace the role of food photos with wide typography, which is to strengthen our impression of displaying bright packaging colors. We help clients start with the Gigitt logo design system, system design, brand guidelines, typography, and packaging design.