Skin cleanser by minnao
Skin cleanser by minnao
Client: minnao
Design Company: OUT OF OFFCIE 外也企画
Art Direction: Liang Chu Ching, Chang Ying Sin
Design: Liang Chu Ching
Landscape photography: minnao
Country: Taiwan
The brand, minnao explores Taiwan’s landscapes through scent. We developed the “Scent Trail” concept, where fragrance becomes a sensory coordinate—mapping place, memory, and movement.
Each scent is assigned a route code and color palette inspired by terrain—misty hills, river valleys, open fields—turning geography into a visual anchor.
This logic extends to naming, packaging, and photography, building a consistent, expandable identity system. Materials echo the body’s wayfinding, with tactile textures that evoke the richness of soil and place.
Coordinate — Route — Arrival.
SCENT TRAIL
— SENSORY MAPS ON THE MOVE
